How much does X pay per 1,000 views?
It no longer pays on views at all. Revenue Sharing ended on 7 September 2026 and the Original Content Rewards Program replaced it: payment is per qualified impression — a unique view of an original post by a Premium subscriber, in the Home Timeline, with half the post on screen. X publishes no rate.
The question is asked in per-thousand terms because that is how every other platform is discussed. X does not answer it in those terms and, as of 7 September 2026, no longer pays on views at all. The programme that paid a share of ad revenue is closed. What replaced it pays on a narrower thing, to a narrower group, and publishes no rate.
What happened, and when
Creator Revenue Sharing was retired on a published schedule rather than switched off. If you are looking for a payout that stopped arriving, these are the dates it stopped on.
| Date | What changed |
|---|---|
| 7 August 2026 | X stopped accepting new enrolments into Revenue Sharing. |
| 7 September 2026 | Existing members stopped earning under Revenue Sharing. |
| 14 and 28 August | Two final payouts on the standard schedule. |
| On or around 11 September | A last payout covering earnings accrued through 7 September. |
| 8 September 2026 | Applications opened for the Original Content Rewards Program. |
From X’s own Original Content Rewards help page, checked 26 September 2026.
What X pays on now
The unit is a qualified impression, and it is a much smaller thing than a view. Three conditions have to hold at once, and the first one is the one that moves the number most: the person seeing your post has to be paying X.
| Condition | What X says |
|---|---|
| Who saw it | A subscriber to X Premium Basic, Premium, Premium+ or Premium Business. Impressions from everybody else do not count. |
| Where they saw it | The Home Timeline feed. Not search, not your profile, not a notification. |
| How much they saw | At least 50% of the post visible. |
| Uniqueness | Impressions from the same account are counted once per post. |
| Excluded outright | Paid, promoted or artificially generated impressions, and fraudulent impressions. |
Replies stopped counting
Under Revenue Sharing, a reply under a large account could earn. Under the new programme replies are excluded from the eligibility threshold, and payouts are tied to original posts. That is the substantive change, and it is aimed squarely at the behaviour the old scheme produced.
X is also explicit about what does not count as original: content copied outright, content changed only slightly — a word swapped, a filter, a speed change, a text overlay — content that mainly compiles other people’s work, and content taken from another platform and reposted by anyone other than its creator. Downloading a clip and reuploading it is named specifically.
Who is actually eligible
The threshold is the part worth checking before anything else, because it excludes most accounts.
- An active X Premium, Premium+ or Premium Business subscription.
- At least 500 verified followers.
- At least 500,000 Home Timeline impressions from verified users in the last 90 days — replies excluded from the count.
- 18 or over, in one of the roughly 120 countries where the programme runs, on a personal or business account in good standing. Political and government accounts are not eligible.
Meeting all of that does not admit you; it lets you apply. A rejected application gets one appeal, and a failed appeal means waiting 42 days before reapplying.
One rule worth reading twice
Among the content types X lists as ineligible for payouts is content “exclusively focused on monetization coaching, monetization discussion, or maximizing payouts”. The genre of post explaining how to earn more from this programme cannot itself earn from this programme.
How it compares
All three of the big payout programmes have converged on the same shape: a pool, a qualifying test, and no published rate. TikTok pays on qualified views — five seconds, one per account, eight countries — and YouTube’s own worked example pays $405 on a million engaged Shorts views. X has gone furthest: its qualifying test filters by who is watching, not just how they watched.
The practical consequence is the same on all three. The number on your view counter is not the number you are paid on, and the gap between them is not small. If you post the same video to several platforms, ViewPrinter records what each copy earned in views, likes, comments, shares and saves over time, as of the last sweep — so the comparison is two series rather than two screenshots taken on different days.
Common questions
Then post it
Say it once, post it everywhere
Say what to post and when — it goes out on time to every account, without you opening a tab.
Paste this into your client
{
"mcpServers": {
"viewprinter": {
"type": "http",
"url": "https://viewprinter.tech/api/mcp"
}
}
}